SYLVIE

SYLVIE GAILLARD

DIGITAL COMMUNICATION & ECOMMERCE MANAGER

ABOUT ME

Looking for new opportunities in my chosen field: the digital world in which I have a 12 year experience. Hope, we'll meet!

Through my experiences, I've obtained a strong digital culture as well as an ecommerce ecosystem knowledge. Let me show you what I can bring to your team.


  • Born:
    08/13/1979

  • Spoken languages:
    French, English

  • Sports:
    Hiking, Biking, Diving, Basketball

  • Hobbies:
    Movies, Books, Trips & Friends

It's far better to have me in your ranks than to let me go to your challengers!

Now let's meet or hire me!Download my resume

MY ASSETS 


e-commerce

After 12 years working for a global online retailer carrying the latest in smartphones, tablets and gadgets, the e-commerce ecosystem no longer holds any secrets for me. 

Team player

I played basket-ball for more than 17 years, so teamwork runs through my veins. As it's commonly said: "Alone we go faster, together we go further".

A jack of all trades

With over 15 year experience, I've become a true curious, multitask and resourceful cameleon with a broad spectrum of skills and competencies to offer. 

Organized but also...

It's second nature for me to be organized and careful: it allows me to save time, stay focused on my goals and be more efficient. 


RECOMMENDATIONS

Dans son activité de web-marketer Sylvie a su, tout au long de son expérience au sein d’Expansys Europe, évoluer au travers de différents rôles qui vont de la mise en avant de produits, de l’animation des réseaux sociaux et de la relation clients, en passant par l’amélioration de leur expérience d’achat sur le web, la gestion et l’analyse des campagnes adwords, et enfin la relation marketing avec nos partenaires manufacturers. Sylvie dispose d’un profil pluridisciplinaire ainsi que d’une disponibilité à même de satisfaire son futur employeur.

Frédéric PONT

I worked with Sylvie on and off for quite a few years at Expansys. She was always easy to talk to and communicated well. She could be quite stubborn when she needed to get a particular thing done – I think that is a good thing. Sylvie tries her best and works hard. I would be happy to work with her again.

Rob CHAFER

Très professionnelle, avec un esprit d’initiative ainsi que sa bonne humeur, le tout associé à ses compétences font de Sylvie un atout fort dont je ne peux que recommander la candidature.

Tony MONTBROUSSOUS

Sylvie was working with me for engaging the partner business with Samsung, Sony, Huawei and the others at Brandpath. She is always committed to the tight deadline and clients’ requirements in terms of product merchandising in the web stores and product replenishments/availability. She dealt with inquiries proactively and she delivered a good level of service to our partners. I’d highly recommend her to be a valuable asset for any organisations.

Alisha CHEN

Sylvie est une personne sérieuse, toujours disponible, compétente dans ses activités. Pendant les 2 années où nous avons travaillé ensemble, son travail a toujours été efficace, recherchant les meilleures solutions et toujours avec une approche humaine et positive. Je ne peux que recommander Sylvie, et elle sera une très bonne collaboratrice, motivée, agréable et efficace.

Nicolas FRAMERY

J’ai particulièrement apprécié durant nos 7 années de vie professionnelle commune, l’esprit d’initiative et la curiosité de Sylvie. Cette dernière lui a permis en particulier de comprendre et de maitriser bon nombres de techniques et domaines du e-commerce et plus particulièrement ses aspects marketing. Ajoutez à cela sa convivialité et sa disponibilité, vous disposez alors d’une collaboratrice efficace au quotidien. Je ne peux que la recommander à qui est à la recherche d’un profil innovant et compétent. 

Olivier DESREUMAUX

WORK EXPERIENCE

Events & digital manager

WOLFCOM SAS - Since March 2019

- Organize events and meet customer's needs for professional team-buildings, meetings, conventions... (Customers: Vinci, Bouygues, GGL, Suttel...) + negotiate with appropriate vendors before the events (hotels, suppliers...)
- Drive liaison officers deploying Vinci Autoroute strategy for a highway enlargement near Toulon
- Website redesign & update / Create & implement email marketing campaigns (newsletters)


Events coordinator

ROYAL CANIN - 2018-07 to 2018-12

- Coordination of global events (World Dog Show, World Cat Show, Vet Symposiym, WSAVA...) in connection with dedicated pillars (vet, breeders,..).
- Cascading guidelines to Associates (protocole, brief...)
- Cascading guidelines to Associates (protocole, brief...)
- Budget follow up & purchase orders creation in One Navision
- Track & analyse KPIs and build new strategies upon recommendations
- Develop a Vet-TV website mockup promoting Vet services (see portfolio)


Digital product purcharser

BRANDPATH GROUP - 2016-11 to 2017-12

- Sourcing & purchasing of mobile phones for Official e-shops (Samsung, Sony, Honor, Cat, Kodak...)
- Identify buying trends and plan the roadmap
- Pricing update & monitor stock levels
- Build, enrich and deploy digital promotions on estores


Digital Communication & e-commerce Manager

EXPANSYS - 2006-09 to 2016-03

Digital Communication Manager
- Work closely with purchasers to build B2C marketing actions to develop customer acquisition / retention (newsletter, blog, cross-selling, promotions, special pages…)
- Optimize the websites’s ergonomy and the consumer's buying journey
- Plan and deploy digital campaigns (newsletter, product promotions, content creation)
- Work closely with partners (Orange, Sony, Huawei, Samsung, HTC, Parrot, Cat...) to deploy their digital strategy online

Traffic Manager - Google Adwords Certified (Google Search)
- Run & drive SEA campaigns
- Track & analyse KPIs via Google Analytics
- Product integration and follow up on shopping search engines & price comparison websites

Community Manager
- Set, plan and implement social media and communication campaigns + Monitor, track and report on feedback and online reviews
- Build relationships with customers, industry professionals and journalists interested in technology trends


Various short term contracts

Since 2002

  • Mystery/Secret shopper: gauge and report on the quality of products, customer service, and environment of the stores to which I'm assigned
  • Travel agent
  • Billing assistant
  • Sales assistant
  • Event hostess


EDUCATION

Master in Marketing - Montpellier University I

2002

A 6 month internship at the Hotel Sofitel of Tahiti during which I discover diving and the will to work in a marketing department.

  • deployment of a loyalty card for the 5 Sofitel hotels in French Polynesia
  • catering of VIP customers
  • events and cocktails organization


Master in Languages - Montpellier University 3

2000 to 2001

In order to improve my language and marketing skills, I had the opportunity to go and work as an intern in the USA and Italy.

  • 2001: marketing and sales department - Hotel Sofitel in Venice (Italy)
  • 2000 : service communication de l’hôtel Sofitel de San Francisco (USA)


TRAINING & CERTIFICATIONS

Search Engine Optimization (SEO)

AGINIUS - February 2020

I was trained to SEO in order to be able to analyze, review and implement changes to websites so they are optimized for search engines.


Agile method

APLOSE - June 2018

This course aimed at taking full advantages of AgilePM best practices and be able to set them and follow up a project.


Google Adwords & Analytics Certification

2008 to 2016

  • Set up of Google Adwords for Expansys's products
  • Track and analyse Google Ads on Google Analytics


PAO/DAO

2003

Formation aux principaux logiciels d’infographie, à savoir Photoshop, Illustrator, In Design et Dreamweaver.


SKILLS

Feel free to contact me so we can talk about it. Let me surprise you!

Word, Excel, Powerpoint
95%

Google Adwords / Analytics
70%

Social media
85%

WordPress / SEO
70%

Photoshop
70%

MY PORTFOLIO

  • All
  • MarCom
  • Websites
  • VET TV Portfolio
    VET TV Portfolio
  • WOLFCOM FRANCE Portfolio
    WOLFCOM FRANCE Portfolio
  • COMMUNICATION DIGITALE
    DIGITAL COMMUNICATION

CONTACT DETAILS


  • Phone number
    06 64 33 13 08

  • Location
    Vendargues


Download my resume


Feel free to email me

We are pretty close to meet, so let me a message or click-here to email me directly.

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